RT Journal Article
SR Electronic
A1 Brableczová, Renata
T1 Integration impact on profile and economic results of Allianz Group AG
JF Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis
YR 2015
VO 52
IS 3
SP 107
OP 118
DO 10.11118/actaun200452030107
UL https://acta.mendelu.cz/artkey/acu-200403-0010.php
AB In the last decade a new financial product - bankinsurance - became very popular on international financial markets. The cooperation between banks and insurance companies is based on the goal to achieve financial synergic effects and to make complex supply of financial services "under one roof". The aim of this article is to clarify possible positive and negative impacts of this form of cooperation. These impacts are shown on the fusion of Allianz and Dresdner Bank. Through this fusion arised the biggest company in the field of bankinsurance. Nowadays there are connected many problems with this fusion.